Our vision and brand | Who we are | Liontrust Asset Management PLC
Our vision

Our vision and brand

Our vision

Our vision is to help clients achieve their financial goals and to be a responsible investor, benefiting stakeholders and the wider society.

Liontrust brand

Our strong brand is based on an ethos of:


We do not follow the herd. Our fund managers have differentiated and robust investment processes and are independent thinkers. Liontrust is an independent business with no corporate parent, is innovative and is nimble.


We pride ourselves on the quality of our fund management teams and the knowledge and ability of our staff across the business. We strive to provide first-class service to our investors and stakeholders and are transparent about the management of our funds, portfolios and the business, communicating clearly and frequently.


We seek to be a responsible company and investor. We treat staff, investors and stakeholders fairly and with respect. We are committed to contributing to and benefiting the wider society.

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